What is your Investment Philosophy?

“What is your investment philosophy?” This pivotal question is one every client or potential investor should pose to their investment advisor. At Successful Portfolios, our answer is clear and straightforward: We help clients achieve their investment objectives by identifying and managing risk. Our team of experts evaluates each client’s risk tolerance, time horizon, and worldview before making investment decisions. We integrate prudent risk management across various investment philosophies when selecting appropriate assets for each client.

Below is an overview of some of the major asset management styles and investment philosophies we may draw from:

  • Growth investing – Focuses on stocks with earnings and revenue growth expected to outpace the market.
  • Value investing – Seeks out underpriced stocks trading below their intrinsic values.
  • GARP – Growth at a Reasonable Price targets stocks with growth potential and attractive valuations.
  • Contrarian investing – involves buying stocks currently unpopular or out of favor, a.k .a. turnaround investing.
  • Dividend and income investing – Focuses on stocks and bonds generating dividends and interest income.
  • Momentum investing – Buys stocks exhibiting strong relative price momentum.
  • Quality investing – Targets companies with solid financials, respected management, and sustainable competitive advantages.
  • Quantitative investing – Uses statistical and mathematical models to construct portfolios.
  • Socially responsible investing – Considers environmental, social, and governance (ESG) factors alongside financials.
  • Low turnover investing – Focuses on minimizing buying/selling to lower costs, a.k .a. “Lazy investing.”
  • Tax-efficient investing – Manages portfolios to minimize tax liabilities.
  • Index investing – Seeks to match the performance of market indexes like the S&P 500.
  • Custom indexing – Creates custom indexes, then builds portfolios to match them.
  • Core-satellite investing – Blends index funds as core with stock picks as satellites.
  • Small cap investing – Focuses on stocks of small capitalization companies.
  • Global investing – Invests in companies located anywhere in the world.
  • Technical analysis – Attempts to predict price movements by analyzing historical price patterns and trends.
  • Tactical asset allocation – Makes adjustments to asset class mix to capitalize on changing macro conditions.
  • Market timing – Makes buying and selling decisions based on predictions of market direction.


At Successful Portfolios, our approach to Investment Philosophy is always investor-centric rather than constrained by labels.

The lines between philosophies, styles, and factors can often blur. For example, Growth, Value, and Quality may share similarities and be considered investment philosophies, styles, or factors. We synthesize the most effective elements across categories when designing portfolios tailored to each client’s preferences and goals. If you’re interested in learning more about our personalized approach, please contact us at (727) 744-3614 via call or text.

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Talk to Parker Evans, CFA, CFP

More on Investment Philosophy: The Bedrock of Advisor Guidance

An investment advisor’s philosophy is the cornerstone of their approach to managing client portfolios. It encompasses the principles, beliefs, and strategies that guide their decision-making process. This philosophy is not just a set of rules; it’s a comprehensive framework that shapes every aspect of portfolio management, from asset selection to risk assessment.

Principles and Beliefs At the heart of an investment philosophy are the core principles and beliefs that an advisor holds about the markets. These may include convictions about market efficiency, the predictability of market movements, or the importance of asset allocation. For instance, an advisor who believes in market efficiency might favor passive investment strategies, while one who sees value in market timing might adopt a more active approach.

Strategies and Approaches The strategies and approaches used by an advisor are direct reflections of their underlying philosophy. Whether it’s growth investing, value investing, or any of the myriad styles outlined above, a strategy is chosen because it aligns with the advisor’s beliefs about how to achieve the best outcomes for their clients.

Tailoring to Client Needs A key aspect of an investment philosophy is its adaptability to individual client needs. Advisors must consider each client’s risk tolerance, time horizon, and financial goals when applying their philosophy. This personalized approach ensures that the investment strategy is not only philosophically sound but also practically effective for the client’s unique situation.

Conclusion In conclusion, an advisor’s investment philosophy is a fundamental aspect of their practice. It informs every decision and interaction with clients, ensuring that their financial advice is consistent, reliable, and tailored to meet individual needs. By understanding and embracing their investment philosophy, advisors at Successful Portfolios provide clients with the confidence and clarity needed to navigate the complexities of the financial markets.